Many a business with great revenues has been destroyed by imprudent spending. Usually spending too much and sometimes failing to invest in back into the business.
As you write your 2020 business plan, what expenses can you expect for 2020? Consistent or fixed expenses, variable expenses, costs of sales, and capitol expenses (reinvestment) all can be planned for, budgeted for, and spent with wisdom and business savvy.
Plan your expenses for 2020 and maintain the profit you require to live out your vision.